Smart Home EnergyAbout
Smart Home Energy gives you a free, personalised Home Energy Plan — practical, prioritised recommendations to cut your bills and carbon, tailored to your home. Whether you have gas heating, a heat pump, solar panels, an electric vehicle, electric heating or smart home devices, we help you decide what to do next.
It starts with your electricity tariff. We want to help the homes most switching sites overlook — those with EVs, electric heating, or heat pumps, who could save £200 to £600 a year on a time-of-use (ToU) tariff. ToU tariffs are harder to model than standard single-rate deals — savings depend on when you use electricity, not just how much — so most aggregators don't bother. We do.
But your plan goes further than tariffs. We bring together property data, tariff analysis, grants and retrofit guidance — grounded in official UK energy data and standards like RdSAP and PAS 2035 — into a single plan that evolves as your home, tariffs and technology change. We even preview how your home will score under the new Home Energy Model that replaces EPCs in 2027.
We're independent
Smart Home Energy is completely independent of every energy supplier. We're not owned by one, funded by one, or steered by one.
We also don't make money from most of the recommendations we give. When we do earn a commission — for example, when you switch tariff or buy a product through one of our links — we say so clearly, right where it's relevant. You can read exactly how we make money.
Our mission is straightforward: help UK households save money on their energy bills, and help cut UK carbon emissions while doing it.
Our story
Smart Home Energy was founded in 2010 by Oliver Sylvester-Bradley to provide independent news, views and reviews about smart home energy-saving products and technology — to help people save money and cut carbon.
We exist to help homeowners understand and choose the best energy-saving products and smart home gadgets for their setup. Our vision is a world with a stable atmosphere, in which everyone has access to clean, affordable energy — and fuel poverty is history.
About Oliver
Oliver has spent two decades working in renewable energy.
From 2005 to 2011 he worked at Solarcentury, where he ran the We Support Solar campaign — the public push that led to the introduction of the UK's feed-in tariff, the policy that kicked off Britain's domestic solar boom.
He went on to work with SolarAid, helping bring solar light and power to off-grid communities across Africa. Since then he's consulted for renewable energy companies including Chelsfield Solar, Evo Energy, Footprint Zero, Ineco and Wise Energy.
Most recently, Oliver spent seven years at Vattenfall IDNO, helping grow the company from a startup until it was acquired by Eclipse — a subsidiary of Octopus Energy — in 2026.
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